• PLATFORM: Mobile app
  • COMPANY: Curve (
  • ABOUT: Make a proposal to redesign the Curve app's welcome carousel screens

Design Process

Objectives & Guidelines

  • OBJECTIVES: Clearly articulate what Curve is. Articulate some of the core benefits of Curve. Drive excitement about the product, and encourage sign up.
  • DESIGN LANGUAGE: Follow platform specific design principles. Create a new colour palette that defines our brand identity (light UI). Flat graphics/illustrations. Animate Illustrations. 


Visual Design

Digital Prototype

Interactive Prototype

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