ABOUT: Make a proposal to change Shazam's Artist pages. The goal of this page is to allow users to learn more about an artist they just discovered, and ideally help artist build a connection with their fans.
Problem to Solve
Informal interviews were conducted asking the public to interact with the app following a specific user flow:
[open app - tap on discover - tap on magnifier icon - search an artist - enter his/her page - browse the artist profile page].
Feedback collected from these interviews resulted in common issues faced by the participants:
The layout was not consistent throughout the app.
Too many ads.
The content could have been better organized.
The app lacks brand consistency as every section of it looks and feels different. [...] Additionally, information displayed on the artist page feels cramped and cluttered.